OPPO Flagship Store Beijing

OPPO Flagship Store Beijing

Architecte
UNStudio
Lieu
Beijing, China | View Map
Année du projet
2020
Catégorie
Magasins
© Chenming and OPPO

OPPO Flagship Store Beijing

UNStudio en tant que Architectes.

Following our successful collaboration with China’s leading mobile phone brand OPPO for its Guangzhou flagship store, UNStudio was also invited to design their new flagship store in Beijing. The client wanted the same design DNA to be carried over to the Beijing store, creating a cohesive identity.

As with the Guangzhou store, the ambition of the design was to express ‘Beauty through Technology’. In Beijing, the concept of the ‘Urban Park’ remains the key driver for the design, while a sculptured staircase provides a distinctive feature within the store.

The Beijing store is located on the very prominent Wang Fu Jing Avenue, with a total of 428m2 spread over two floors.

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Crédits de projet
Architectes
Installation & Exhibition
Local Design Institute
Fiche technique du produit

Residence Z7
prochain projet

Residence Z7

Maisons privées
Athens, Greece - Construction terminée in 2016
Voir le projet